STR8 is a loved brand that needs no introduction. It has written its own unique story in the lives of young people across the world. A story of inspiration and masculinity that has evolved through time, but always remained true and relevant. It celebrates the power of staying true to yourself and your vision in life, chasing your dreams without giving up and finding motivation in your inner strength.
STR8 is taking a great step ahead, coming to a new era. An era where elegance meets power and masculinity is sophistication. The new brand motto sets the tone: Go for Great. A powerful call to action for all young men to get out there, without any fear or hesitation, and aim high for what truly matters to them.
STR8 AHEAD Eau de Toilette
Bergamot and pepper top notes blend with floral heart notes and a rich ambery essence, to create a unique scent.
STR8 AHEAD After Shave Lotion
Bergamot and pepper top notes blend with floral heart notes and a rich ambery essence, to create a unique scent.
STR8 RISE Eau de Toilette
Fresh and elegant citrus top notes blended with minty heart notes and precious woody base notes, lead to an irresistable aromatic creation.
STR8 RISE After Shave Lotion
Fresh and elegant citrus top notes blended with minty heart notes and precious woody base notes, lead to an irresistable aromatic creation.
STR8 ORIGINAL Eau de Toilette
Uncompromisingly masculine scent with precise woody heart and strong orris base notes that magnify elegance.
For the man who is in control, authentic and full of confidence. Original is the essence of a dynamic man defined by its distinctly masculine aura.
STR8 RED CODE Deodorant Body Spray
Fruity top notes along with floral heart and strong base notes including amber and tonka beans create a seductive, invigorating fragrance.
STR8 HERO Deodorant Body Spray
Cardamom top notes combine with strong woody base notes, producing a tantalizing and spicy scent. In life we all have our heroes whether in music, movies, or individuals who inspire us.
They can help us build our wings, but they can’t make us fly. For that we have to look inward and be our own hero.
STR8 RISE Deodorant Body Spray
Fresh and elegant citrus top notes blended with minty heart notes and precious woody base notes, lead to an irresistable aromatic creation.
STR8 AHEAD Deodorant Body Spray
Bergamot and pepper top notes blend with floral heart notes and a rich ambery essence, to create a unique scent.
STR8 Fresh Recharge
An antiperspirant deodorant spray that releases freshness through perspiration for 72 hours, using the Encapsulation Technology!
STR8 Heat Resist
An antiperspirant deodorant spray that offers protection from sweatiness even in extremely hot environments for 72 hours, using the new Heat Resist Formula!
STR8 ORIGINAL After Shave Lotion
Uncompromisingly masculine scent with precise woody heart and strong orris base notes that magnify elegance. For the man who is in control, authentic and full of confidence. Original is the essence of a dynamic man defined by its distinctly masculine aura.
STR8 Invisible Force
An antiperspirant deodorant spray that offers protection from odor and marks for 48 hours, using the Anti-Marks Stealth Technology!
STR8 Invisible Force
An antiperspirant deodorant roll-on that offers protection from odor and marks for 48 hours, using the Anti-Marks Stealth Technology!
STR8 Protect Xtreme
An antiperspirant deodorant spray that protects from sweat and odor, while keeping the skin protected for 72 hours, using the new 3D Protect Extreme Formula.
STR8 Heat Resist
An antiperspirant deodorant roll-on that offers protection from sweatiness even in extremely hot environments for 48 hours, using the new Heat Resist Formula!
STR8 Fresh Recharge
An antiperspirant deodorant roll-on that releases freshness through perspiration for 48 hours, using the Encapsulation Technology!
STR8 Fresh Recharge
An antiperspirant deodorant stick that releases freshness through perspiration for 72 hours, using the Encapsulation Technology!
STR8 Protect Xtreme
An antiperspirant deodorant stick that protects from sweat and odor, while keeping the skin protected for 72 hours, using the new 3D Protect Extreme Formula.
STR8 ORIGINAL Deodorant Body Spray
Spray it all over your body and let the woody scent with the orris base give you the freshness you need.
STR8 Heat Resist
An antiperspirant deodorant stick that offers protection from sweatiness even in extremely hot environments for 72 hours, using the Heat Resist Formula!
STR8 ICY COOL Shower gel
A refreshing & cooling 3-in-1 shower gel for body, face & hair. Feel the cooling experience of the icy crystals for up to 12 hours.
STR8 ADVENTURE Deodorant Body Spray
Precise fougere notes amplified by vigorous woody notes create a strong exuberant scent. For men who are thirsty to escape to the unknown. They do not look around for adventure since STR8 offers the experience!
STR8 HYDRA BOOST Shower gel
A hydrating 3-in-1 shower gel for body, face & hair. Feel the hydrating power of the hyaluronic acid for up to 12 hours.
STR8 ENERGY RUSH Shower gel
An invigorating and energizing 3-in-1 shower gel for body, face & hair. Feel the energizing power of taurine for up to 12 hours.
STR8 DETOX POWER Shower gel
A deep cleansing and detoxing 3-in-1 shower gel for body, face & hair. Feel the detoxing power of the active carbon for up to 12 hours.
STR8 Protect Xtreme
An antiperspirant deodorant roll-on that protects from swet and odor, while keeping the skin protected for 48 hours, using the new 3D Protect Extreme Formula.
STR8 LIVE TRUE Deodorant Body Spray
Spray it across your body and discover the amazing aquatic effect of the marine top notes and also the refreshing feel of lavender. LIVE every moment to the full as the most important adventure in your life. Always remain TRUE to yourself so as not to let others define you or decide for you.
STR8 RED CODE Eau de Toilette
Fruity top notes along with floral heart and strong base notes from amber and tonka beans create a seductive, invigorating fragrance
STR8 RED CODE consists of the red colour and the meaning of code.
Red characterizes a wide variety of feelings and emotions while the code is suitable to encrypt information, feelings and meanings.
STR8 RED CODE After Shave Lotion
Fruity top notes along with floral heart and strong base notes from amber and tonka beans create a seductive, invigorating fragrance STR8 RED CODE consists of the red colour and the meaning of code. Red characterizes a wide variety of feelings and emotions while the code is suitable to encrypt information, feelings and meanings.
STR8 Hero Eau de Toilette
Cardamom top notes combine with strong woody base notes, producing a tantalizing and spicy scent.
In life we all have our heroes whether in music, movies, or individuals who inspire us.
They can help us build our wings, but they can’t make us fly.
For that we have to look inward and be our own hero.
STR8 HERO After Shave Lotion
Cardamom top notes combine with strong woody base notes, producing a tantalizing and spicy scent. In life we all have our heroes whether in music, movies, or individuals who inspire us.
They can help us build our wings, but they can’t make us fly. For that we have to look inward and be our own hero.
STR8 Live True Eau de Toilette
Marine top notes combined with Lavender and Firbalsam create an exciting and youthful scent.
LIVE every moment to the full as the most important adventure in your life.
Always remain TRUE to yourself so as not to let others define you or decide for you.
STR8 LIVE TRUE After Shave Lotion
Marine top notes combined with Lavender and Firbalsam create an exciting and youthful scent. LIVE every moment to the full as the most important adventure in your life. Always remain TRUE to yourself so as not to let others define you or decide for you.
STR8 ADVENTURE Eau de Toilette
Precise fougere notes amplified by vigorous woody notes create a strong exuberant scent.
For men who are thirsty to escape to the unknown. They do not look around for adventure since STR8 offers the experience!
STR8 AHEAD Shower gel
A sweet and spicy shower gel that hydrates the body and covers it in a lightly scented, resilient aura.
STR8 ADVENTURE After Shave Lotion
Precise fougere notes amplified by vigorous woody notes create a strong exuberant scent.
For men who are thirsty to escape to the unknown. They do not look around for adventure since STR8 offers the experience!
STR8 RISE Shower gel
A fruity shower gel with a classy citrus scent that freshens up the body and keeps it sparkling.
STR8 ORIGINAL Shower gel
A subtly scented shower gel with a fresh and woody trail that lingers on the skin all day long.
STR8 HERO Shower gel
A spicy and woody shower gel treating your body to an all day, luxuriously scentful experience.
STR8 LIVE TRUE Shower gel
A deeply nourishing and refreshing shower gel with marine notes, that treats your body as preferentially as it should.